Divided into five parts by theme (Symbolik, Icons, Graphiks, Optikal, and Infostethiks) Digipop showcases Karim Rashid’s colorful, inventive geometrical patterns both as simple designs and as applied to 3D objects such as clothing, figures and abstract shapes. Duuplex’s Digipop book design amplifies and expands Rashid’s brand identity, utilizing a bold color scheme and modern typography. A tour de force of printing, Digipop features seven colors, including a complex spot varnish scheme custom designed by Duuplex.